This workshop enables participants to design an end-to-end AI-driven transformation journey using a Business Architecture approach to connect customer needs, business capabilities, and AI technologies to deliver measurable outcomes.

By focusing on customer value and business priorities, the workshop helps you identify high-impact AI opportunities, redesign experiences, assess organisational readiness, and build a clear, valuedriven AI roadmap.

DURATION: 2 Days

You’ll learn:

1. AI Vision & Business Opportunity

• Understand customer needs to uncover where AI can create business value
• Define AI transformation vision, goals, and success metrics aligned to strategy

2. AI-Powered Customer Experience & Service Design

• Design AI-enabled customer journeys using automation, personalisation, and AI agents
• Reimagine services to enhance engagement and outcomes

3. AI Capabilities & Operating Model

• Assess the business capabilities, technology and governance required for AI
• Identify capability gaps across people, process, and technology

4.  AI Transformation Roadmap & Value Realisation

• Prioritise AI use cases based on business impact and feasibility
• Develop a phased roadmap with clear ROI and measurable outcomes

Key Benefits:

1. Practical Hands-on Workshop
Engage in interactive exercises, applying AI transformation concepts to real-world scenarios.

2. Business-First AI Approach
Focus on business outcomes first, and not technology by using proven business architecture methods.

3. End-to-End Transformation Framework
Connect strategy, customer experience, capabilities, and execution into a single AI roadmap.

4. Global Best Practices
Leverage industry-recognised frameworks like IASA BTABoK combined with leading AI transformation practices

Requirement: 

Participants encouraged to bring personal laptop for the hand-on workshops.