Course Info

Duration: 1 Days

Prerequisites: None

Certification: None

Course Schedule

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Course Overview

The Digital Business Model Canvas (DBMC) course equips participants with a practical design technique to understand the business model and how it will be impacted as the organization embarking on its digital transformation journey. It is critical for the success of any digital strategy that an organization needs to have the ability to compare and contrast these transformation changes against the industry trends as they prepare to enter the digitalization era.

Throughout this course, participants will be equipped with the knowledge and practical skills that enable them to comprehend, explain and analyse thus understand how their current business is currently operated which enable them to visualise the business model improvement for their organization. The business model canvas can be used to describe, design, challenge and pivot their business model based on the industry best practices.

Funding Availability

Financial aids are available for AC training at ATD Solution from the following agencies/organizations:

Singapore – CITREP+: Eligibility: Must be a Singapore citizen. Covers up to 70% of course and exam fees, up to a maximum of S$2500. Click here for more details.

Malaysia – MyProCert: Eligibility: Must be a Malaysian citizen. This programme covers up to 60% of training cost. Click here for more details.
Malaysia – 1MalaysiaGrip: Eligibility: Must be a Malaysian citizen and gainfully employed by a company registered in Malaysia. Click here for more details.

Student Endorsements

“Trainer shared real life experiences and skills. IASA foundation knowledge shared through examples. [It would help me to] apply business value alignment and highlighting. Also to help future job movements.”

Lee Jian Hao
Sharepoint Services Engineer of T-Systems Malaysia Sdn Bhd – KL 2015.8.3-7

“It was insightful and very detailed. End-to-end IT architecture stuff”

Stephen Ewe
Market Development Lead of VADS Berhad – KL 2015.8.3-7

“Very useful and fun, with full participation from the class. Foundation pillars and engagement model in IT-A workshop is very useful in relating to [my] work.”

Yasmeenyanti Baharudin
Solutions Architect of Mesiniaga Berhad – KL 2015.8.10-14

“[It is] more focussed on the skills than boot camp [ITAB], and more relevant to daily work. I have learnt how to articulate and quantify the value of IT architecture.”

Edwin Leung
Dairy Farm Company Limited – HK 2013.11.4-8

“Very good! Interesting and enjoyed my 5 days of training session. It is very related and helps to improve our way of doing.”

Zaidi Abd Ghani
Principal Researcher of Telekom Malaysia Research & Development – KL 2015.10.19-23


Training Benefits

Upon the completion of this course, participants will acquire the knowledge and skills to:

  • Understand the core concepts of Customer Centricity and Business Model Canvas.
    Learn the various elements of the Business Model Canvas and how to visualize them.
  • Make comparisons and understand the different between Business Models of various businesses.
  • Modify various aspects of the business model for improvement and visualize the impacts to the overall business.


Digital Business Model Canvas (DBMC) is recommended for professionals who are involved in the following roles:

  • Business Planning / Process Analyst
  • Business Analyst / System Analyst
  • Business / Marketing Strategy Development
  • Entrepreneur / Business Owner
  • Enterprise Architects (Business, Information & Solution)
  • System Engineers/ Network Engineer.



Topics Covered:

Introduction to the Business Model Canvas

Components of the Business Model Canvas.

Using the Business Model Canvas. 

  • Describing the Business.
  • Comparing Business Models.
  • Typical Business Model Patterns.

Workshop – Building the Business Model Canvas.

In-House Classes:

For companies and individuals with in-house training needs with certification, we can organize classroom training sessions with customized dates & venues. Our instructors teach in English, but with the assistance of qualified translators, the training can be done in most languages. Please email to get started.

ATD Solutions

Architecting Digital Transformation

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